Apply for Multiple Customer Management (MCM) access and get Google AdX demand through H&T Gaming — powering MCM onboarding for publishers worldwide.
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Review our eligibility criteria before submitting your request
View RequirementsMCM is a feature in Google Ad Manager 360 that establishes a parent-child relationship between publishers. The parent publisher (H&T Gaming) sends an MCM invitation to the child publisher. Once accepted, the parent gains Manage Account delegation — full edit access to manage ad inventory, line items, and yield optimization directly in the child's GAM account, while the child retains all permissions and billing control.
Google AdX (Ad Exchange) is the premium programmatic marketplace that connects publishers with top-tier demand sources. Through H&T Gaming's MCM program using the Manage Account delegation type, child publishers gain access to AdX demand — unlocking higher CPMs and better fill rates. All reporting remains in the child's network, and revenue is shared via Google's auto-payment system.
Submit your GAM network code and site details through this portal. We send the MCM invitation directly to your Google Ad Manager account via the GAM API. Once you accept the invitation, our AI-powered system evaluates your site quality, traffic sources, account health, and policy compliance to determine eligibility. Approved publishers get full AdX access enabled on their network.
H&T Gaming manages MCM onboarding for over 1,000 publisher networks worldwide. Our AI-driven platform handles end-to-end onboarding, automated smart alerts for traffic anomalies and IVT detection, real-time revenue reporting with payment tracking, and continuous account health monitoring — all at industry-leading revenue share terms with no upfront costs.